Description
Kérastase has launched the new Prèmiere range, which promises to recreate 99% of hair strength.
For this launch, we designed a boxing ring and invited the participants to put on the gloves so that they could feel their strongest version, to match the strength of their hair 🥊
Thanks to Inês Abrantes for being a true source of inspiration. ✨ 🥊 ✨